Could you make more of your expertise?
If you are a coach, consultant, trainer, speaker or some other kind of specialist and you have devised and developed your own methods then you can probably turn what you have into something you can license and make money from.
For example, if you currently run your own training course you may be able to sell the rights to run your course to other trainers who in return, will pay you an initial fee plus ongoing royalties.
Or, if you perform some kind of specialist consultation or service for clients, again you may be able to charge others for the right to sell and deliver your special service.
There are all kind of other possibilities too. For example, you might have tool or techniques you’ve devised or even software or spreadsheets.
Licensing doesn’t have to be just at the point of delivery as described in these examples.
A long-standing form of licensing is where the originator of a product or formula licenses others to manufacture and/or package it under their brand name. This is basically how Coca Cola works, and it can be a great way to expand without having to acquire your own factory or processing plant and premises.
However you want to use licensing to grow your business, we can help.